All about the Anti-Spam Services Email Filtering Offers

Imagine you open your inbox to start your day at work and you are bombarded with a heap of mails. Anyone would say that is pretty normal in a business organization because mails are the ubiquitous means of communication here. But now imagine, out of that big heap of mails, most of them are not relevant to you. You don’t even know why you are receiving these mails and how someone got hold of your mail ID. You have to sort out all of your inbox to get started, separate all the unwanted mails from the important one. And on top of it, this is not a one day thing, but you have to do it every single morning of your work. Frightening, isn’t it, receiving mails you don’t need and then wasting time to separate them from important mails? Well, that’s just how spamming works!

Spam messages are so rampant today we have almost assumed that they are an indispensable part of the email. Everyone has a spam folder, where thousands of unread mails just lie. And then there are those mails that somehow escape the guard of the spam folder and enter your inbox. You will be surprised to know that almost 60% of the mails that are circulated everyday are basically spam messages no one needs. If you are still not convinced why to use anti-spam techniques, read on to know its disadvantages in a business organizations and how email filtering options can help avoid spam.

Necessity of Anti-Spam Services like Email Filtering in Companies

• As mentioned above, spam is a big threat to the overall productivity of a business organization. It not only frustrates to identify and delete these unwanted messages from the inbox, but it also brings down one’s morale and motivation over time.

• Apart from loss of productivity, spam has other threats to offer as well, especially security threats. Spreading malware, viruses and other malicious software to infiltrate email systems is one of the oldest tricks spammers play on business organizations.

• Phishing is also a by-product of spam that does no good for a business organization. By using anti-spam techniques you won’t get mails from imposters who pretend to be someone important and trick you into reading these unwanted mails.

• Whether the mails are wanted or unwanted, the email server processing the incoming and outgoing mails sees them indifferently. It processes all of the incoming mails and like that, you have spent 60% of your server resources on unwanted mails. Resources include power, bandwidth, memory and a dedicated IT team that looks after the server’s activities.

Thus, companies are losing a fortune because of these productivity issues, wasted resources and potential security threats. Anti-spam, thus becomes an essential rather than an option to improve productivity, keep safe and cut cost. Email filtering is one of the best anti-spam solutions a business organization can employ. Read on to know all about spam filters and how they help in curbing spam.

What is Email Filtering?

It is one of the most popular and trusted anti-spam techniques used in business organizations. The technique involves a mail exchange record through which every incoming and outgoing mail must pass through. The exchange record is made up of multiple filters that screen messages based on their specific criteria. For example, list based filters block all those mails that are coming from blacklisted IP addresses and allow only those coming from whitelisted UP addresses. Content based filters look for certain words/phrases or attachments classify mails as spam or otherwise. There are also filters that use advanced technology like machine learning to get better over time in recognizing spam. Email filtering is a collaborative effort of many filters as such, thus serving as a robust anti-spam technique.

Why Email Filtering is the Best Anti-Spam?

There are many advantages that spam filters that are not found in other anti-spam services. A few of them are listed as follows.

• There is no need for additional hardware or software to deploy these filters.

• They can be integrated into the existing email system and users can continue using their present IDs.

• Email filters are way cheap when compared to the expenses borne by companies to process spam messages or price paid to mitigate the security risks spam messages might pose.

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